UK based natural food brands, Bear, hired me on to concept a set of trading cards that would come packaged inside their granola/fruit bars. The set was called Super Species and focused on the super abilities in the animal kingdom. Each of the animals went to a school where they were then grouped into sub-schools (like Harry Potter). Each of these sub-schools represented different traits in the animals.
The client decided to go in a different direction for the final product, but this stage was a lot of fun.